We had already worked on the branding for MuscleMutt but the client needed us to take a look at their website. MuscleMutt had an existing ecommerce website but it was difficult to use and customers were not completing the checkout process. The client was a startup and had a limited budget so we used our experience to find a solution to get MuscleMutt up and running.
Taking the existing Wordpress website we took a look at the design and improved it to be more inline with the MuscleMutt branding. Wordpress used in conjunction with WooCommerce can provide a very effective ecommerce platform for those not ready to invest in a Magento powered website. WooCommerce provided a new checkout process which customers could trust and were therefore more like to complete.
The site went live and the sales have been increasing month on month, the drop out percentage during the checkout process has drop significantly. The feedback from the client and there customers has been excellent and hopefully we will see this website continue to prosper.
Visit the site at www.musclemutt.co.uk